🤖 AI Jobs

Will AI Replace Market Research Analysts and Marketing Specialists?

Comprehensive AI automation risk analysis and career outlook for Market Research Analysts and Marketing Specialists professionals

50% - Medium Risk

Quick Answer

AI will partially impact Market Research Analysts and Marketing Specialists roles. With a 50% automation risk, some tasks may be automated, but human skills in creativity, problem-solving, and interpersonal communication remain crucial.

What Does Market Research Analysts and Marketing Specialists Do?

Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

AI Automation Risk

Based on human expert analysis

50%
Medium Risk

What this means:

This occupation has a moderate risk of AI automation. Some tasks may be automated, but human skills remain important.

Risk assessment based on the "GPTs are GPTs" research by OpenAI, analyzing task-level automation potential.

Employment & Wage Data

Latest data from Bureau of Labor Statistics

Median Wage
$63,920
Total Employment
N/A
Recent Growth
+22.1%

Task-by-Task Analysis

Detailed breakdown of how AI might impact specific tasks in this role

No task data available for this occupation.

Career Recommendations

Medium Risk - Prepare for Change

  • • Develop skills that complement AI capabilities
  • • Focus on human-centered aspects of your role
  • • Stay updated on AI tools in your industry
  • • Consider specializing in areas requiring human judgment